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Product Design and Development, 5th Edition
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Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry toward designing and developing products in cross-functional teams.
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Product details
Hardcover: 432 pages
Publisher: McGraw-Hill Education; 5 edition (May 5, 2011)
Language: English
ISBN-10: 0073404772
ISBN-13: 978-0073404776
Product Dimensions:
7.5 x 0.9 x 9.4 inches
Shipping Weight: 1.5 pounds
Average Customer Review:
4.0 out of 5 stars
60 customer reviews
Amazon Best Sellers Rank:
#523,868 in Books (See Top 100 in Books)
This is a short textbook targeted at engineers taking interdisciplinary graduate courses about how their industrial design work fits into the overall product development process. It is strongest in outlining the key concepts that make industrial designs succeed. In its 4th edition, this is a well-written text with good supporting tables, charts and pictures. There is a good balance of theory and practice. The text could be digested by any junior level engineering or business major. It could be especially helpful to a non-technical marketing or finance MBA student seeking to understand the structural drivers of technical design success.Chapters 1-4 lay out the usual process, plan and customer requirements components of a broader new product development course. They are not a substitute for the comprehensive treatment in a marketing course. Chapter 5 on product specifications is strong on the basics of metrics, values, technical and cost factors, but weak on the process of actually selecting and prioritizing factors at this stage.Chapters 6-7 on concept generation and selection are strong, outlining the research and problem solving steps, followed by examples and processes for making choices. Chapter 8 on concept testing is elementary.Chapters 9-11 are the heart of the book, explaining how product architecture, industrial design and design for manufacturing are done and why they, rather than technical brilliance or marketing innovation, are commonly the greatest drivers of life cycle project success. Product variety, standardization, modularity, chunking, interfaces, interaction, platforms, cost types, target costs, sequences, secondary features, assembly and support factors are defined and illustrated.Chapters 12-13 provide an introduction to the important roles of prototypes and robust design. These are descriptive chapters with limited depth.Chapters 14-16 cover the complementary topics of intellectual property, economics and project management at a surface level.Anyone involved in the industrial design process will find value in this helpful textbook. It's 350 pages can be skim-read in less than 2 days.
If you are starting in the product development process this book will work fine.Each chapter foucses in each phase of the new product development process (NPD), with a complete explanations of different methodologies and approaches along all the processes.this edition is most about a product heavy on engineering, I work in the food industry and probably might need another kind of examples, but for those on engineering the example will be great.Because It is an older Edition it does not has information about the use of Big Data on the NPD process
I teach product design and development at a major research university and I swear by this book. I often tell my students, "you can take every book from my office but leave me with this one." While it may not be the best or easiest introduction for younger students, e.g., first-year college students, it an excellent reference text that I have been using for nearly ten years. Kudos to Drs. Eppinger and Ulrich for their excellent work.
Also check the course of Karl Ulrich on Coursera, that is a more easy and practical approach to learn about product design.
It has a good working layout of the processes and examples - except it is missing a section on packaging, which can take a moderate engineering effort (10-15%) as part of a product development for sale.
The examples are quite good. They are basic enough to be understood clearly, but they are not very creative.
Amazing book. I was on the MIT Web site looking up a syllabus for a product development course and found this book. It has been invaluable in learning about the entire process.
This is a book I bought for a graduate level engineering program I am in. Reads easy. Great content. Goes well with the Ries Lean Start-up stuff for entrepreneurs.
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