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Mastering Fashion Marketing (Palgrave Master Series) By Tim Jackson, David Shaw
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- Sales Rank: #196431 in Books
- Published on: 2009-02-15
- Released on: 2009-03-31
- Original language: English
- Number of items: 1
- Dimensions: 10.00" h x 1.00" w x 6.00" l, 1.27 pounds
- Binding: Paperback
- 240 pages
About the Author
Tim Jackson is a Senior Lecturer in Marketing at the London College of Fashion. He has experience of working in retail management, buying and merchandising for a number of companies including Jaeger, Dash and the Burton Group PLC. David Shaw has held both commercial and academic posts in the fashion industry. He lectures at the London College of Fashion and is Managing Director of The Marketing Mixture.
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